AI & Big Data Innovation Summit
November - , Beijing
Head of Data Analytics
Katharina has a passion for travel and trying out new things that have taken her from living in four countries to overnighting in the Moroccan desert, hiking to Machu Picchu, volunteering in Kenya, and becoming a certified yoga teacher in Bali. As Head of Data Analytics and Performance Marketing at EveryMundo, Katharina works with airlines around the world on innovating based on actionable insights from analytics. She is responsible for defining data standards, specifying data collection systems, implementing the tracking environment, analyzing data quality, and supporting airline’s digital strategy leveraging automation and data science. Everything she does is multi-lingual as she speaks German, French, Spanish and English. Her long-term intention is to join the Data for Good movement which encourages using data in meaningful ways to solve humanitarian issues around poverty, health, human rights, education and the environment.