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Joana Baptista

Entrepreneur
Zest

Joana is a 16 year old double-scholar student at Oxford High School GDST, with a passion for STEM. She’s founded 3 award-winning companies, runs a free code club with Barclays, and gives talks. Her proudest achievements include presenting to HRH Princess Anne with WISE, Winning the Women of the Future Awards 2017 (Young Star Category), and being a finalist in the Everywoman FDM Women in Technology Awards 2016 (Rising Star Category). She’s had the privilege of attending LaunchX and Outbox Incubator, and work experience at IBM. Most importantly, she’s a huge advocate for feminism and girls in STEM. Nationally, she’s been a part of panel events at GirlGuiding, Cambridge University and Facebook, as well as championing STEM locally through workshops at underprivileged schools. She’s been invited to be fully funded by the American Embassy to participate in the Women2Women leadership program, as one of two outstanding young women. Most recently, she was a winner in the WeAreTheCity Rising Star Awards in the Entrepreneur category. Her social enterprise, Zest, aims to reverse taught prejudice against social minorities through a series of handwritten and illustrated Children’s picture books, which have received endorsements from the likes of Peter Tatchell and Miriam Margolyes OBE.

Joana Baptista