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Ted Frank

Story Strategist
Backstories Studio

As Principal at Backstories Studio since 2011, Ted Frank specializes in bringing movie-style storytelling to corporate initiatives with hundreds of top brands in all categories. After ten years in advertising, it was at Cheskin as creative director of consumer insights, that he found his true calling: giving insights and strategy the power to inspire stakeholders and spark innovation. Ted has been published in Inc.com, Inc.com, Quirks, HR.Com and many other leading industry publications and is author of the book, Get to the Heart, How movie storytelling secrets can make your presentation clear, compelling, and earn you a seat at the table. He speaks regularly at insights and strategy conferences.

Ted Frank