Digital Marketing & Strategy Innovation Summit
October - , 2018 , Singapore
Head of APAC & Global Marketing Technology Lead
James started his career as software engineer but later switched his career track to digital marketing and general management, working with high growth internet start-up such as Rocket Internet and Wego. He is passionate in digital marketing and a sole believer in personalized ads and automated marketing operation. He is currently a general manager and marketing technology team leader at Wego, a search-driven online travel marketplace operating across Asia-Pacific and the Middle East and backed by top tier investors Tiger Global,Crescent Group and SquarePeg Capital. He and his team are building a marketing technology that aims to automate most digital marketing campaign operation, apply date-driven decision and deliver personalized ads autonomously.