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Veronica Adamson

Director of Strategy, M&A & Partnerships
Philips

A pioneer in driving growth at the intersection of digital solutions and strategy, Veronica Adamson is Director of Strategy, M&A and Partnerships at Philips. She is responsible for identifying and driving digital product development and transformation opportunities in partnership with Philips senior business leaders.She was the co-founder and product lead of Customer Echoes, a cutting-edge digital ethnography customer-analytics platform.As a strategy consultant, she advised fortune 500 companies on e-commerce transformation, customer insights platform development, marketing innovation, organizational change and market entry. She is an active member of the Cambridge digital platform eco-system and participant in the futurist Millennium Project. 

Veronica Adamson