Women in Strategy Summit
March - , 2017 , New York
Chief Strategy & Alliance Officer
Ellen Sonet joined CancerCare in July 2014 as its Chief Strategy and Alliance Officer, charged with strategic branding, cultivating alliances within the oncology community and advancing the organization’s national policy agenda. She is the principal architect of CancerCare’s recently published landmark report on patient access and engagement, which reflects the survey responses of more than 3000 unique people diagnosed with cancer. It is the first research of its kind to tackle this depth and breadth of issues regarding patients’ experiences from diagnosis to survivorship, across a diverse population of cancer patients. Prior to CancerCare, in her nearly 17 years as Vice President of Marketing at Memorial Sloan-Kettering Cancer Center, Ms. Sonet established, directed and managed the multi-channel marketing and advertising of the Center, satellites, International Center and screening programs to consumers, physicians and managed care decision makers.